Imagine a world where every email newsletter you set had a 100% open rate? Is that even possible? Well, probably not to be honest. But that doesn't mean you need to accept newsletter open rates of less than 10% as your lot.
In this article, we are sharing a list of some of the best email subject line examples for you to gain inspiration from. We'll also share our top tips on how to write high performing subject lines with you too.
An email subject line is the short introductory piece of text that people see first when they get your email. This one little sentence is what your entire email will be judged upon, and determines whether they will open or delete it. Your email subject line creates that all important first impression and you want to do all you can to avoid your email being marked as spam...
We've hunted high and low for examples of great email newsletter subject lines. Here are a few of our favourites:
Yes, you can take any of these and use them for your subject line. But what would be better is knowing how to create your own fabulously unique ones yourself.
The list of subject lines above all have a few things in common: they are attention grabbing, honest, brief, attack pain points, spark curiosity or promote fear of missing out. A great subject line is one to which the recipient responds positively to, and does what the sender wants them to do.
To increase your newsletter open rates, you may want to consider some of these characteristics of high open rate subject lines:
For more help on writing newsletters and increasing your open rates, take a read of our article How to Write an Email Newsletter Which Gets Read.
Posted: Monday 8 April 2019