eCommerce Website Blog: May 2016

Podcasting is a term coined by Ben Hammersley in a 2004 article he wrote for The Guardian newspaper when trying to create a term to identify the online audio recordings being made for MP3 players and iPods. Ben blended ‘Pod’ from the iPod and ‘Cast’ from the end of the word Broadcast to form podcast, which has made Apple jump for joy at all the free marketing of their iPod.