Shopping online has always been growing in popularity due to the convenience it offers. COVID-19 has made it even more so, with many people choosing to shop from home to reduce their exposure risks.
Getting that traffic to your eCommerce store though, has always been a challenge. This month though, we're covering the things you can do to increase not only the amount of traffic your website receives, but also the number of sales you make.
Learn what those seven things are here.
If there was a 'good guy' when it came to SEO, it has to be the white hat. Filled to the brim with strategies recommended by search engines such as Google, white hat SEO helps you to rank your website without fear of being blacklisted or loosing rank.
In this article, we're defining what white hat SEO is, plus explaining how you can use some of the most common strategies to increase your website traffic for free.
Google Featured Snippets shine a spotlight on a specific website page which answers the query someone entered into Google. They show a text snippet and often an image - and are placed at the top of the search results.
They have a VERY high click rate, so achieving featured snippets is VERY worthwhile to increase traffic numbers.
Bee Central's new website is beautifully branded and designed to maximise online sales. Designed by Andrew at Fury, the home page has an awesome snippet which displays their logo and an ever-scrolling display of clickable product photos.
If you are in need of some inspiration for your website, this is the one to see!
Automatic bill payments are now available for credit card payments in NZD. If you opt in, we will automatically deduct the amount owing on your invoice, on the 14th of each month. (being about 2 weeks after you receive your invoice). We also now offer account2account online banking payment service by WindCave. This new payment option is for paying your Website World bills.
We hope to roll out a similar feature for those of you in the subscription business, so that you can better manage your customer subscriptions... It is more complicated than many appreciate, to reconcile these sorts of subscriptions. Stay tuned in a few months time for this feature, linked to limited payment methods, eg WindCave and Stripe.
We can now import websites from most other CMS and shopping platforms, maintaining perfect SEO link juice and full replication of the existing template and content.
The migration service takes a perfect snapshot of all SEO meta tags and URL filenames, ensuring that all pages are in the right place, and specifying the same SEO information, just as Google is used to seeing prior to migration.
After migration, you can then use our SEO tools to manage your meta tags yourself, and further improve your google ranking, without worrying about implementing 301 redirects. That step is not necessary, as your site map has been maintained.
To learn more about how this works, here are two articles for you to read:
Posted: Fri 31 Jul 2020