October 2010 News

In this issue of Website Builder News, October 2010...

  • Training Options
  • GST Rate Change Implications
  • Quick Professional Touchup
  • Cheaper Phone Calling / Second Lines
  • Domain Names
  • Scams - Emails re Paypal
  • Social Media Tip - Add This
  • SEO Tip of the Month
  • Free website design for charity
  • Start your own website builder business
  • How to help us promote Website Builder and get a 20% rebate
  • Websites of the Month 


Training Options

Free training is available via our YouTube channel.

Our group training sessions are perfect for learning more and asking questions. Introduction course covers all the basics including design, content management, galleries, enquiry forms, shopping carts, domain names, and how to go live. Our Search Engine Optimisation course is great for learning how to get your website higher on Google.

  • Auckland - Website Builder Introduction 2 hours  - 19th Oct at 10am - $50
  • Auckland - Search Engine Optimisation 2 hours - 5th Nov at 10am - $50
  • Wellington - Website Builder Introduction 2 hours - 21st Oct 2010 at 10am - $50
  • Wellington - Search Engine Optimisation and Social Media and Intermediate Design Q&A - 4 hours - 21st Oct at 1pm - $75
  • Queenstown - Webstite Builder/SEO - 10 Feb 2011 at 9am - $75
  • Christchurch - Website Builder Introduction 2 hours - 14 Feb 2011 at 1pm - $50
  • Christchurch - Search Engine Optimisation 2 hours - 14 Feb 2011 at 3pm - $50 
  • More Locations and Times - Book Your Training Here

One on One Training is available at our offices in Auckland on an appointment basis, or other regions subject to scheduling. Reuben currently has time available in Wellington on 20th October. Other times may be considered in other regions for group or half day training.


GST Rate Change Implications

GST on your most recent monthly statement/invoice was calculated at 12.5%. GST on your invoice at the end of this month will be calculated at 15%. If changing your automatic payment, please note the new GST inclusive price for our basic plan is $28.75 and the business plan is $46 incl gst. If there are any shortfalls on your account, you may need to make a one off adjustment at the end of this month. Remember that we have discounts for those who pay their hosting annually. You can change to an annual hosting plan in the accounts area of the CMS, and then pay on invoice at end of the month.



Quick Professional Touch Up

Do you want one of our professional web designers to give your website a quick once over and clean up the rough edges. Contact us for a quote, our professional designers can do alot of magic in just 2 hours,  only $180+gst



Cheaper Calling, Second Line, 0800 numbers etc.

Did you know that for just $35+gst per month, you can have several additional phone lines in your office, all with cheaper calling than your main line? 2000 minutes to NZ and Australian landlines and many other countried included. 50 mobile minutes includes. Call routing so that inbound calls will follow you to your desk, home or mobile. Voice menus just like we have.

It's a VOIP service, meaning you need a special VOIP phone, and you just plug it into your broadband to work, and the great thing is you can take the phone with you to home, holiday, anywhere with broadband, and it will magically ring if someone calls you. We use 2talk and really enjoy their service. We also get a small commission on referrals, so please use the

Learn more about 2talk calling plans

Learn more about VOIP phones from these suppliers




Domain Names

Don't be fooled by trademark infringement warnings from Asia. You don't need to buy those domain names unless you really want them. There are just so many domain suffixes, it really is pointless buying them all unless you have a specific reason.

.nz domains (just NZ$29+gst per year, discounts for multiple years)

.au domains (just AU$58 for 2 years)

All other International Domains (from US$15)


  • Domains containing keywords are great, but you can really only have one primary web address. So buying several variations of keyphrases are a waste of time. Focus all your SEO linking effort on your best domain name.
  • Use alternative domain names in offline/radio/tv advertising, to guage the success of those mediums.
  • Buy additional domain names only if you think misspellings or "address guessing" will get you some traffic.


Scams - Emails re Paypal

Be constantly aware of phishing scams, where you receive an email which appears to be from a major bank, or popular payment gateway like Paypal. These emails are obvious when they are not one of your suppliers, but sometimes they are. Alot of people have been confused about one looking like it originated from Paypal. What ever you do, do not click the links in those emails. A good way to tell when an email is a scam/hoax is to check which email address it was sent to, if it is not the email address you registered with that provider, then it is definitely a scam. Another big tip off is when the email itself contained no personal information about you. Typically a supplier you do business with will personalise the email to you, using your name, and typically reminding you of your username. To be on the safeside, just never click a link in an email that takes you to any sort of "payment" or "login" form, unless the timing of that email is due to an immediate event that you originated via a purchase or password reminder. You can't go wrong with just typing in the correct website address into the address bar of your browser.


Social Media - Add This

Referring friends using email is so last year. The net etiquite way to do this now is using social networks, where you post your favourite links on your facebook wall, or otherwise blog about it using another network. You don't need to be using social media yourself, but if you want to make use of the power of the mases to promote your website, then we encourage you to use the "Add This" social media tool on your website. You can add this to the footer of all your pages under the "Design" tab, "Supersize my website" options in the left menu of the CMS, or get a custom button from http://www.addthis.com/


Search Engine Optimisation Tip of the Month

The first paragraph of your website is the best place to put your keyphrase. Focus each page of your website on a different keyphrase. Use more pages to capture more phrases. Refer to the link below for some great keyword selection tools

In the rename area of each page, the keyphrase should also be used as the filename, eg "stainless-steel-range-hoods.html" and you can also override the meta page title in this same area with a sentence starting with your keyphrase, and ending with your company name or a promotional message, eg "stainless steel range hoods - on sale for $250 at company X", as this message will display in google search results for the keyphrase "stainless steel range hoods". In addition to this, create links from the content of your home page linking the words "stainless steel range hoods" to your dedicated page for that topic.

You can work on several pages or categories at a time using the "search engines" tab on the left menu of our CMS.

More SEO tips and keyword tools here


Free website design for charity

We would like to offer 1 lucky charity or community group a free website design. We will do this every month for the next little while, while we guage interest. If you know of any deserving charities, then please go to our facebook page and add your suggestion to our thread about that topic. Next month we will run a poll, and let you all decide who should win the free web design worth $2000. New and existing customers can enter. Please note that hosting fees and domain names will be chargeable though. The prize is for design services only.

Facebook Page - Submit nominations



Start your Own Website Builder Business


Our reseller program enables you to setup and sell websites under your own brand. Web Widgets provides you with all the tools and services you need to do this. Web Widgets remain at arms length. Only your contact details and brand are shown to your customer. They won't know anything about web widgets nor free website builder. This program is perfect for website designers, or sales people looking for new opportunities. The reseller program does have a $1000 setup fee, but you immediately get 25% discount on our hosting fees and can purchase domains for only $22/year. We also give you full administrative access to our system. Alternatively consider our affiliate scheme.

Learn more about reseller program


Help us promote our Website Builder (earn 20% commission ongoing)

Anyone who refers friends to our service, or sets up a 2nd or subsequent website gets a 20% discount off their web hosting fees. Refer 5 friends, and you pay nothing for your website hosting. Refer more than 5 friends, and we will start paying you.  

Terms - live websites only, based on equivalent hosting plans, payouts subject to minimums.

How to promote

  • Ask your friends to include your login email address on the form when they signup
  • Create a trial for your friends, using their email address, but put your login email in the referred by area.
  • Contact us to tell us who you have referred (after they have created their trial)
  • Create an affiliate link, refer top right within the CMS, then copy and paste into your page
  • Add a page, on the right under tooltips, see "Website Creation Affiliate Link"

More information about affiliates and reselling here



Websites of the Month

Here's a selection of some of our recent Go Lives. DIY websites are always a mixed bag, so we encourage you to view several example sites if determining if Website Builder is right for you.  


Posted: Fri 08 Oct 2010