In this month's newsletter, we're focusing on:
- Why your business isn't showing on Google
- Influencer marketing
- Resolving common wholesale challenges
- Site of the Month
- Using Xero with your website
- How to make a referral & receive a 25% discount on your hosting fees
Why Your Business Isn't Showing on Google
If your business isn’t appearing on Google, you are not alone. Many small businesses struggle to get visibility online, even when they have a website and social media accounts.
The good news is that there are usually clear reasons why your business is not showing up — and most of them can be fixed.
This guide explains the most common reasons businesses fail to appear in search results and what you can do to improve your chances of being found by potential customers.
Influencer Marketing: Is It for Your Brand?
Does influencer marketing actually work? Is it worth the cost you will pay? Will it really bring you more sales? Or is it just one of the recent fads that will be gone by next month?
In this guide, we discuss what influencer marketing is, who can call themselves an influencer, the types of campaigns an influencer may do with a business and discussing whether or not it is something your business may want to consider using.
Resolving Common Wholesale Challenges
As a wholesale business, your challenges are different from those of retailers. You've got large volumes of stock to keep track of, relationships with new and existing manufacturers to nurture, retailers to communicate with and sell to, and a distribution chain to manage. Finding solutions to these challenges takes time and effort, yet is essential to retain an acceptable profit margin.
We discuss 5 common problems and their solutions.
Resizing Images for Your Website
The size and quality of your website images matters. Too big and it can slow down your page loading. Too small and it can look unappealing and discourage customers. In our article which explained how to choose the best image file format, we discussed the common file formats and which ones you should be using on your website.
In this article, we're focusing upon image file sizes, what size is best for website images and how to resize your images correctly, for which we have video demonstrations.
Site of the Month
AstroVue's new website showcases their products beautifully. On the home page, the use of FAQs and exceptional photography, together with clear CTAs create a great first impression for new customers.
Get 90% Off Xero for Six Months!
We are able to share with you a special deal to signup with Xero. You can try Xero with 90% off for six months when you sign up via this link
https://xero5440.
Xero is one of our platform partners, and integrates seamlessly with our CMS.
Together with Xero – we're making eCommerce simple with:
- Automated accounting for online retailers
- Manage your inventory in Xero, or in our catalogue manager
- Inventory optionally synced between Xero and Website World
- Online sales imported automatically into Xero
- New contacts automatically created in Xero
- All contact data optionally synced in both directions.
- Optional client login to repeat past purchases and access special pricing.
- Payment status of shopping cart updated when invoice marked as paid in Xero
Refer to Website World & Get a 25% Discount
Per ogni cliente che ci segnalerai, riceverai uno sconto del 25% per tutta la durata del contratto di hosting.
Simply let us know via email that you have made a referral, including their name and yours. We'll record this information within the CMS and you'll get a 25% monthly discount off your hosting. Refer 4 friends, and your hosting can be free!
There are some T&Cs, plus additional information on our website on the Affiliates and Referral Discounts page.
Posted: 28 May 2026
