eCommerce Website Blog
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There's often a lot of confusion about what a landing page is. The truth is, a landing page is a page you have specifically created for a set purpose and which you direct a set audience to. While any page on your website could be called a landing page, digital marketers refer to a landing page as being a standalone page with one focused objective - your call to action.Posted: Thursday 15 March 2018
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Are sales through your eCommerce store not doing as well as you'd like them to be? We've put together this collection of tips to help you easily increase online sales through your website.Posted: Saturday 10 March 2018
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Anyone having trouble logging into email via Thunderbird? You have a mis configuration, and it needs to be fixed on your email client.Posted: Friday 2 March 2018
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SEO and Google Ads are two types major players when it comes to website SEO. We will discuss what each of them are and offer, plus how to pick the right option for your business website promotion.Posted: Thursday 22 February 2018
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Sales funnels are a great tool every website owner should learn to create and use. We discuss what a sales funnel is, why you would need one and give you a step by step guide on how to create one. Start your sales funnels here!Posted: Monday 12 February 2018
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Each year Website Builder donates over $15,000 to our favourite charities, the Fred Hollows Foundation and Oxfam. 2017 was no exception, because as a New Zealand owned business, we believe that this money is better spent helping others than sending our customers Christmas cards.Posted: Thursday 7 December 2017
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There’s more to website colours than just picking ones you like. In fact, the very colours you use (or don’t use) can help increase website conversions. With plenty of research having been done regarding the psychology of colour within websites, it pays to ensure you are aware of the facts before you start designing your website.Posted: Monday 6 November 2017
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Learn about the retirement of our free DNS service. Free DNS is provided for all websites and email accounts hosted with Website World, however customers will need to purchase a DNS hosting account if they want to have an email or web hosting service located elsewhere.Posted: Thursday 26 October 2017
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A great website does wonders for your business. It’s the place search engines send visitors to, where you build your brand awareness and sell your products or services. As you start to build your website, you’ll need to think about the pages to add to your website. Then comes the harder question: what do you put on them? Today we’ll discuss the five most essential pages a website needs, with a quick run through of what to include on them.Posted: Tuesday 19 September 2017
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As the old saying goes, a picture can tell a thousand words. Great website photography will surely be worth a million! We'll discuss what makes a great website photo, give you some tips on taking those photos and share some great sizes for website photos.Posted: Thursday 17 August 2017
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The difficulty for anyone who has a bricks and mortar shop along side their online shop, all suffer similar issues, including keeping inventory counts in sync, keeping pricing in sync, and giving customers a cohesive experience both online and in store.Posted: Monday 14 August 2017
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When comparing website builders and other ecommerce platforms, you need to consider more than just a pretty landing page.Posted: Thursday 10 August 2017
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Email in 2017 is quite different from email of the past. In the past, anyone could send email from anyone, and often Bill Gates sent you a personal email offering you $10000.Posted: Wednesday 12 July 2017
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Ever been asked if you’re using calls to action and not known what to answer? We'll explain what they are, how to write them and how to use your CTA!Posted: Friday 7 July 2017
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The internet is an amazingly large place full of many different technologies, and it is developed by many different organisations. How can we best support our customers to have an awesome web experience, interacting well with all other systems, while at the same time offering good value.Posted: Friday 9 June 2017
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Ever heard the phrase organic traffic? It’s the visitors to your website which come from search engines. They come to your website because you have website content which ranks high in search results. It is the goal of almost every business website to get a lot of traffic, which is why there is always a lot of chat about SEO or search engine optimisation. The question of the moment would be then, how do I write website content which ranks high in search engines?Posted: Thursday 18 May 2017
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Choosing a domain name for your website is something many business owners struggle with. But with so many variations available and advice being offered, it can be hard to pick just one! So here are our tips on how to choose the right domain name for your website.Posted: Monday 15 May 2017
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When was the last time you gave your website a makeover? If the answer is never or not in the past two years, then listen up! Technology is changing, with larger screens and more mobile devices being used than ever before. These affect the way your website is seen by visitors and in turn, the impression they receive of your business. Different screen sizes impact on where your text and graphics sit on the screen, what they look like, how much content is shown and the navigation of your website. It is easy to correct these problems with some simple DIY website design work, especially when you use a user-friendly platform like Website Builder!Posted: Thursday 23 March 2017
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There are so many ways that email can be setup, so we thought a good blog might help you decide which is best for you.Posted: Thursday 9 March 2017
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More is not necessarily better when it comes to colours for your website design. While it is exciting choosing a colour scheme for your website, going overboard makes your website look cheap, dowdy and unprofessional. However, a well thought out and attractive colour scheme looks professional and is more likely to convert visitors to customers.Posted: Thursday 16 February 2017
